Get Off The B2B Marketing Bandwagon
Is your company spending TIME and MONEY on tactics such as Advertising, Google Ads, LinkedIn Ads, Generating all kinds of content?
Are these working?
Are you 100% certain
- where your business customers now going for information TODAY?
- what they are seeking to learn?
Today’s business customer, the B2B buyer has changed dramatically over the past 18 months.
What you think you know about who your buyer is and what they seek may no longer be relevant.
In my interview on the Interstellar Business Show hosted by Andrew Bull, we discuss:
- What most B2B companies get wrong when trying to find new customers
- A method for discovering where your ideal business customers really hang out
- How to give potential customers the fresh “AIR” they’re looking for — don’t worry that will make sense later!
- How you will get actionable steps for improving your marketing and sales.