The millennial generation is changing the world, as we know it. Like it or not they need to be embraced, not fought against if your SME is going to thrive in the long term. Their generation is so much more than ‘smashed avocado’ on toast loving hipsters, who want everything now’ as the headlines suggest. […]
Navigating the World of B2B: Fundamentals and Challenges You Must Address to Win
The B2B world can be a complex and daunting place for inexperienced operators, with sophisticated & often ‘bullish’ buyers calling the shots on what’s in the best interest of their supply chain or provide the most streamlined solution for their end-user clients. Compared to ‘day-to-day’ transactions, B2B transactions & deals are often much larger in […]
The Achilles’ Heel: What entrepreneurs can often get wrong
There is no question that “entrepreneurs face a different set of challenges because they operate with much higher uncertainty”, but that doesn’t mean as a start-up you’re immune from the pitfalls of traditional business. Failing to plan is planning to fail; it’s as simple as that. Entrepreneurship has been on the rise partly thanks to […]